Are you looking to expand opportunities for your customers as well as increase your sales?Double SNAP Dollars matches the SNAP/EBT dollars customers spend at local food outlets so they can purchase more fresh fruits and vegetables. Customers stretch food dollars for healthy foods, farmers make extra money, and dollars stay local. It’s a win-win-win!
Join us for an information session to learn how to offer Double SNAP Dollars at your farmers market, CSA, farmstand, or retail outlet! We will discuss the benefits of joining the program, what to expect when applying for SNAP authorization and answer commonly asked questions–as well as additional ones you bring to the table!
Mark Your Calendars!
Double SNAP Dollars – Expanding Opportunities at your Outlet! Tuesday, March 1, 5-6:30PM
This webinar is hosted by Community Food & Agriculture Coalition, with support from Land to Hand Montana and National Center for Appropriate Technology. All three organizations coordinate the Double SNAP Dollars program across Montana.
Are you passionate about making connections in your community? Want to help families stretch their resources while learning more about locally grown produce? The Community Food & Agriculture Coalition (CFAC), with support from the Lower Flathead Valley Community Foundation, is hiring 4 Outreach Team Members to promote the Double SNAP Dollars program on the Flathead Reservation! Work up to 10 hours a month, build your own schedule, perform outreach activities of your choosing, and receive $15 per hour.
Double SNAP Dollars (DSD) is an opportunity for SNAP recipients to double their SNAP dollars at participating farmer’s markets and farm shares. For every $1 of SNAP spent, SNAP customers receive an extra $1 to spend on local fruits, vegetables, seeds, and bedding plants. DSD allows SNAP customers to stretch their food budgets while also supporting their local farmers. A win-win!
The Outreach Team member will spread the word about Double SNAP Dollars through projects and outreach activities of their choosing, provide feedback based on their experiences, and connect with fellow Outreach Team Members across the Flathead Reservation. We are seeking individuals who have used SNAP and Double SNAP Dollars and want to help promote the program to their community, friends, family and/or neighbors.
CFAC is committed to building diversity throughout our programs and strongly encourage individuals from all backgrounds to apply. Please reach out to us directly if you have any questions about the position description: you can email [email protected] or call/text 925-207-3721.
Stipend: ● $15 per hour, up to 10 hours per month ● Paid monthly
Schedule: ● Hours Flexible – Create your own schedule ● Timeframe – Team Members can begin as soon as their schedule allows, with the option to continue through the 2022 farmers market season ● Schedules and feedback discussed at monthly check-ins
We are looking for individuals with an interest to learn or grow in the following areas: ● Experience with SNAP and the Double SNAP Dollars program ● Learning about locally grown vegetables and fruit ● Connecting with your community ● Sharing on social media ● Visiting farmers’ markets ● Expressing your creativity
Duties● Meet monthly (virtual or in-person) with CFAC and fellow Outreach Team to brainstorm goals and create new activities ● Interact with community members and organizations, providing them with information about the Double SNAP Dollars program ● Distribute Double SNAP Dollars materials ● Report community feedback about the Double SNAP Dollars program at monthly check-in
Strongly preferred qualifications:● Live on or travel to the Flathead Reservation, near one of the Double SNAP Dollars locations: Polson, Ronan, Hot Springs, or Dixon
How to Apply:
Download the Double SNAP Outreach Team Application HERE. Complete the application electronically, print out and submit via mail, or submit a verbal application (more details on application). If you have any questions or concerns contact Alex Kiminski, Double SNAP Outreach Team Coordinator, at [email protected], call/text @ 925-207-3721
Market success in a SNAP-shot! Hear stories of resilience and inspiration from community leaders administering beneficial food access programs at local farmers markets!
September, 13 2021 By Josey MacDonald
The Butte Farmers Market is offering much more than just fresh fruits and vegetables this season. Through collaborations with local partners, the market’s newest program creates opportunities for learning, literacy, and conversation, hoping to spark passion and provide resources for parents and kids alike.
The physical backbone of Supermarket Speaks is made up of packets of cards that families can collect and carry through the market. Decorated with bright colors and fun animals, the cards contain market-related prompts about things like color, shape, estimation, and weight. The cards aim to make the market a more conversational space for families, giving parents ideas on how to engage young kids in discussions about the market and the food they’re buying.
The prompts are designed to build kids’ vocabulary and reading ability, an important skill for kindergarten readiness. However, Cass Weber, the local collaboration coordinator for Butte Zero to Five, noted that the social-emotional skills the cards encourage are just as crucial. “Almost every kindergarten teacher that we work with will tell you they don’t care if the kid can count to ten yet. They do care if they are able to self-regulate and problem solve a conflict,” said Weber. “So that’s what we’re really trying to enhance as much as we can by combining these efforts.”
Shelby Anderson, Zero to Five’s project manager, agreed. “The more that we can utilize this time in the day that is perfect for talking through things that you’re seeing at the market or problems or questions about whether something is good or bad… the better for learning outcomes and parent relationships,” she explained.
Along with the literacy prompts, the packets include recipes, developed with the Harvest of the Month program, that describe the nutritional benefits of various vegetables and fruits and creative ways to use them. Each month, a different crop is highlighted. “We kind of use this as an opportunity to have families come back and get new recipe cards for the new month coming in,” said Anderson. This has been effective: Anderson has noticed people seeing the value in the cards, coming back to get new ones and holding onto the ones they have. “It’s really cool that people are thinking about it the next time they’re going to the farmers market,” she said.
Although Supermarket Speaks is still relatively new, being piloted at the market for the first time this season, it is already drawing some new faces to the farmers market, particularly among younger families. Abbie Phillip, Butte’s SNAP nutrition educator, is encouraged by this increase in participation. “That’s what we want to see, we want to see parents coming and enjoying the scene and having those conversations with their little ones about tasty foods, local foods, things they’re curious about,” said Phillip. “It’s really encouraging to see new people come every market.”
Phillip also noted that there has been an increase in vendors, particularly produce vendors, at the market this year. “It’s nice to see that we’re holding strong and part of the growth is I think totally attributed to that we can just bring more shoppers to the market and allow more people to participate,” she said. Local partnerships have helped the market extend its reach, amplifying its ability to make a difference in the community.
Courtney Nucito, the SNAP and Double SNAP coordinator, is especially excited to have a couple new farmers from around Butte, as many of the market’s Double-SNAP eligible produce vendors come from Missoula or the Bitterroot Valley. Sugar Beet Row, a produce farmer out of Whitehall who entered the scene last year, is one of the vendors that Nucito describes as a “big win” for the market. “It’s nice to know that it’s possible to grow food within a 25 mile range of Butte…my hopes are that potentially them being at the market inspires more people to go into fruit and vegetable production around here,” said Nucito.
Supermarket Speaks has also helped highlight food access programs at the market such as SNAP and Double SNAP. “We try to set our table up right next to the Double SNAP Dollar table,” said Weber. “We want to support them as much as possible.” The packets contain information about the market’s SNAP programs, which helps draw in new families who may not have been familiar with these opportunities previously. “This additional programming that’s going on in the market has definitely garnered more interest in what SNAP at the market is and what it means,” said Nucito. This has been especially important in the past year, as the pandemic has made food access more limited. The market and its programs have helped fill in some of the gaps for families.
In the future, Butte Farmers Market and Zero to Five hope to expand Supermarket Speaks into more locations so that it can exist year-round. Now that the program has proven to be sustainable at the market, garnering positive feedback from consumers, Phillip thinks it will be easier to move into smaller neighborhood stores, town pumps, and maybe eventually larger retail stores.
Supermarket Speaks’ fun, bright cards could be viewed as relevant only to little kids. But the program’s impacts are far greater than that. Supermarket Speaks is helping to support parents, increase demand for local food, and highlight nutritious, inexpensive choices. And it’s showing kids the joy and community of the farmers market in the process.
Market success in a SNAP-shot! Hear stories of resilience from on-the-ground market managers who offer Double SNAP Dollars at their market—a program where SNAP recipients double their benefits on fresh, local food!
Community members arrive at the Healthy By Design Gardeners’ Market with empty bags and hearts ready to be filled with a sense of community. Vendors greet familiar customers and introduce themselves to new ones, children skip throughout the market in search of scavenger hunt items, and live music fills the air as shoppers stock up on fresh produce. The market is situated in South Billings, where access to local fruits and vegetables is limited. Representing over a decade of collaboration between hospitals, the health department, and other community partners, the Healthy By Design Gardeners’ Market works to “make the healthy choice the easy choice” in Yellowstone County.
Behind the Gardeners’ Market, three women, along with many community partners, work hard to make the market a success. Market Manager Eden Sowards, Coalition Manager Melissa Henderson, and Fiscal Coordinator Keely Ehmann took time out of their busy days to talk with the Community Food & Agriculture Coalition—giving us a behind the scenes look at the market!
Food Access Programs
The market focuses on making local food accessible to everyone. Offering food access programs such as SNAP (formerly known as food stamps), Double SNAP Dollars, WIC Farm Direct, and Senior Farmers Market Nutrition Coupons, as well as working to improve the market’s ADA accessibility, allows even more community members to enjoy local produce and support local growers. “People are very excited about all our payment options, and our community partners are always excited to share these resources with their community,” Eden explains. These strong community partnerships form the fabric of the market: the Adult Resource Alliance attends the market on certain days and informs community members about eligibility for the Senior Coupons, the WIC department distributes WIC Farm Direct checks right at the market, Nutrition Educators sign market-goers up for their incentivized SNAP cooking classes, and the market information booth is a hub of information for the SNAP and Double SNAP Dollars program. In this one central location, market attendees can receive a wealth of information on food access programs! Keely processes SNAP and Double SNAP transactions at the information booth, and she shares how “customers are always surprised and excited when I tell them about the Double SNAP match—it brings customers back each week to spend even more on local produce!”
With nearly $350 spent through food access programming each week alongside credit and cash sales, the market was able to circulate over $24,000 into the local economy over the course of the 2020 market season! 9 in 10 customers also reported they were more likely to eat 5 daily servings of fruit and vegetables because they attended the market. This success occurred despite the challenges brought on by Covid-19. “The pandemic led to a lot of innovation,” Melissa expresses. “We were so grateful that the Governor declared farmers’ and gardeners’ markets as essential services. It allowed us to be one of the first events in Yellowstone county, and being a collaboration between the same partners that were trying to curb the pandemic, we were able to model best practices.” Healthy By Design Gardeners’ Market shared these practices widely, helping other public events open with safe practices such as creating barriers for social distancing and monitoring mask wearing. The majority of customers shared that these protocols made them feel safer while shopping at the market.
Two of the biggest challenges the market faced, however, was the impact the pandemic had on fostering community and engaging seniors in food access—both of which are major focal points for the market. The pandemic made it very difficult for seniors to be in public spaces, and the market had to discourage crowds gathering and lingering at the market. “It was really contrary to the community feel of the market that we always strive for,” Eden shares. Despite these setbacks, the market collaborated with community partners to pilot a senior food box program, delivering produce directly to seniors. They also witnessed customers continuing to support the market despite the regulations of “get in and get out.” “The community we’ve fostered over the years helped our market, people were committed to shopping there even under different protocols,” Melissa explains.
Now going on their fourth market day this 2021 season, the market has seen a return of that thriving community feel. Vendors are able to connect more with their customers: “Vendors really care about improving the health of our community and have a passion for the produce they sell, and we get a lot of returning vendors because they love the community atmosphere we provide,” Eden shares. “There are a lot of happy customers and a lot of happy vendors!” Community partners are also able to continue fun activities at the market, such as crafts, educational exercises, and live music, inviting community members to enjoy both the produce and the neighborly atmosphere.
Melissa paints a clear image of the Healthy By Design Gardeners’ Market: “You might leave the market with radishes and leafy greens, but you’re also leaving with a tuned up bicycle, or a fun craft that the Master Gardeners helped you make—a sense of community really.”
The Healthy By Design coalition exists through the hard work and collaboration of the Billings Clinic, St. Vincent Healthcare, RiverStone Health, and many other community partners. The Healthy By Design Gardeners’ Market is the longest running, and one of many, Healthy By Design initiatives. The market is grateful for the USDA’s Farmers Market Promotion Program in funding their programming, allowing them to continue this vital work in their community. View the market’s 2020 impact report here, and more information on the market here.
When the world shut down as a result of the COVID-19 pandemic, many people turned to food pantries and assistance programs to make ends meet. It wasn’t just the toilet paper that disappeared: it was our jobs, our families, and our safety nets. When it came to food, people had no choice but to take matters into their own hands. They sought out more direct forms of access at farmers markets and farm stands, and started their own gardens, whether in backyards, patios, or apartment windows.
But what many people don’t know is that SNAP benefits can help bridge the gap between relying on the store and relying on yourself! Since 1973, SNAP participants have been allowed to purchase garden seeds and plants that produce food for human consumption.
Seeds for producing edible plants and starter plants. This includes things like spinach seed, tomato seedlings, and even fruit trees!
Edible food producing roots, bushes, and bulbs. This includes things like seed potatoes, blueberry bushes, asparagus crowns, and onion bulbs.
Seeds and plants used to produce spices for use in cooking. This includes herbs like cilantro and basil seeds and plants.
One challenge might be finding a store that sells seeds and plants and also accepts SNAP benefits. You can use this SNAP retailer locator to find a local store in your community that accepts SNAP. Many grocery stores sell seeds and also have pop-up greenhouses in the spring and summer. Check with them to see if they accept SNAP benefits and when they plan to do their plant sale.
Or, better yet, if you have a farmers market in your community that accepts SNAP, plan a visit when the market is open in early spring to find tons of locally-grown bedding plants. Abundant Montana has a searchable directory of farmers markets across Montana and you can narrow your search using SNAP/EBT as a filter. Many of these markets also accept Double SNAP Dollars. Double SNAP will match your EBT spending up to $20 per day at participating markets, allowing you to stretch your budget further and buy food for today and plants that will provide for weeks to come. Find a Double SNAP Dollars farmers market today and start planning your garden shopping trip!
When visiting a farmers market, tap into the knowledge of a local farmer to get advice about which varieties grow best in your climate, how to plant and care for them, and when to harvest the bounty. If you don’t have a farmers market and are buying plants at the store, you can contact your county’s Master Gardener Program. Or, check out free written gardening guides from Montana State University Extension. They publish MontGuides on everything from growing tomatoes in Montana to harvesting and saving your own seed.
Market success in a SNAP-shot! Hear stories of resilience from on-the-ground market managers who offer Double SNAP Dollars at their market—a program where SNAP recipients double their benefits on fresh, local food!
In this installment of Market Success SNAPshots, we caught up with Samantha O’Byrne—founder of the Hamilton nonprofit The O’Hara Commons—about the huge success of her newly added online Local Foods Market. “We designed this market to be like a local foods grocery store experience,” Samantha explains, as vendors provide a variety of produce, meats, baked goods, and dairy products. Customers drive up every Thursday to be hand-delivered goods they purchased online. Alternately, customers can shop at the storefront Sunday through Wednesday, giving the community plenty of opportunity to do their week’s grocery shopping. Since opening in October, the market has seen on average 70 orders a week and $44,200 in gross sales!
The online Local Foods Market began out of plans to expand on the already existing Wednesday Afternoon Farmers Market, which operates from June through September. Samantha and her team had plans in place to add a winter market to follow the summer market, increasing local food access to her community year-round. However, Covid-19 hit and caused plans to shift at the O’Hara Commons. Samantha and her team transitioned to planning for an online model, and they eventually secured funding to install a walk-in fridge to make this model possible.
Despite the setbacks and difficult year, The O’Hara Commons saw huge success in both their Wednesday Afternoon Market and eventually in the opening of their online market. The Wednesday Afternoon Market opened with strict Covid-protocols to keep everyone healthy. “Rather than this having a negative effect on our attendance, in 2020 we saw our foot traffic almost double over the previous season!” Samantha also shared that community members would often line up an hour in advance, with up to 40 people waiting in line.
The support from the community was further displayed in the opening of the online Local Foods Market, as 350 customers are now registered with the online platform. “I have been in this community since 1998. I ran a garden shop for 13 years and then expanded it into what the O’Hara Commons is today. I know a lot of people in the community because of this. However, of the 350 customers, I only know half of them. So it’s really opened up to a new audience,” Samantha reports.
SNAP participants are among this audience served through the market. Samantha has seen the number of SNAP participants nearly double since offering an online market in conjunction with the summer market. The O’Hara Commons also proudly offers Double SNAP Dollars (DSD), where SNAP participants can double their benefits on fresh, local produce. “The extra food that we have been able to get into the community through DSD has been amazing. And people are always shocked when I tell them we match their SNAP benefits up to $20, giving them the opportunity to purchase even more vegetables.” Samantha explains how the online platform has been a huge success for her customer base, making it a convenient way to access local foods year-round.
To ensure the online market’s success, Samantha sought out mentorship from near and far. She reached out to a group that attempted to establish a local food co-op in Hamilton, and they shared with her their lessons learned. A google search also connected Samantha with Red Hills Farm Alliance in Florida, who have been operating an online market for over 10 years. She is so grateful to all the mentorship she received from these individuals; it gave the market extra support to get off the ground. “We didn’t throw all this time and resources at it to watch it fail. We sought out this mentorship to help us do it right, to help it be sustainable.”
Sustainability has been a major focus of the online Local Foods Market. All growers were given the guarantee that the online market will be functioning through March of 2022. “This guarantee is to give them the safeguard and security that we will be a venue for them, and they can plan for a bigger season if they want to, knowing they have us to depend on,” Samantha expresses. The market is happy to provide a year-round service to its growers, helping them build a stronger network of customers to depend on.
The online Local Foods Market is a win for growers and customers alike. The market’s success is a snapshot of a community coming together to build a more resilient local food economy in Hamilton, Montana.
The O’Hara Commons and Sustainability Center strives to connect local people to local food. Along with operating local farmers markets, they provide educational programming for all ages through demonstration gardens and resource sharing. The O’Hara Commons is grateful to their many partners for making the online Local Foods Market possible, such as the Ravalli County Economic Development Authority, BitterrootValley.org (Cobey Williamson), and the City of Hamilton.